Because the beaver isn't just an animal; it's an ecosystem!

Martinez Beavertising Campaign!


A steady stream of fire-works bound families crossed the bridge yesterday, maybe thousands. A good 300 got up close and personal beaver viewing with a Worth A Dam docent to explain what they saw and point out arrivals. Both kits were in evidence, as well as Jr and a bigger adult. When things got more explod-y the beavers ducked under the bank and hunkered for the duration. Here’s our two kits in tandem coming down from the primary dam.

Amazing how many folks knew about the beavers and had seen it on the news. Always fun to see people who were completely startled to see a beaver dam in town. “Is that a beaver dam?” was a not uncommon question from some mid-wester who was proud to show he recognized it. The best answer was always, “Yup, and that’s a beaver!” One man talked about loving beaver dams as a child in Oregon because that was always the location of the best fishing. There were watchers lined up with cameras along the parkside length of Alhambra Creek below the footbridge. That’s why this kit got a little spooked and gave what appears to be his first attempt at tail slap! This deserves a much better movie but I’m dashing out the door and it’s the most I have time for. Be patient and enjoy!

You can hear in this video what a rapt audience the pre-firework beaver-works drew. The children were awed and respectful, some of them recognized us from class presentations. I did my best to plug the festival and several folks were interested. One child asked if they were otters, and one adult asked if she could pet them. No and No, were my answers.

All in all, a good night. I don’t think there is another city in america that combined the celebration of independence day with the interest in beaver-nature as fine as Martinez did. Our ad is up on the Bay Nature website, and because its a little glitchy they’re supposed to offer us a profile. We’ll see what happens. In the mean time you and I both really need this. It’s from a freak hailstorm in New Mexico yesterday which dumped about two feet of ice!

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